I was recently in contact with Scott, the owner of Archaic Horizon netlabel, and he answered a few of my questions. Archaic Horizon started in 2006, and now has 37 releases of great ambient and experimental music available for DL. Check out the interview, then head over to AH for some free tunes!

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SFM: What has been the primary motivation for starting/maintaining your own netlabel? Also, what is the motivation for artists to release their music on a netlabel such as Archaic Horizon?

AH: Motivation to start Archaic Horizon came from seeing other netlabels release great music but then died off too soon, or they changed their business model to fit commercial goals. Following this free model, I began AH with the goal to release my favorite genres of music. Free music was the greatest motivation; if other labels weren’t going to keep their output regular, I figured starting my own label would keep my addiction fixed. Commercial profit was never a goal, nor was accumulating downloads. Certainly, having a respectable audience was key but it was about the respect, not the numbers. Likewise, by collectively organizing like-minded artists we can share the fan base and reach more listeners that share common interests. I feel this is an artists greatest motivation to release music for free on a netlabel.

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